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Effective Communication and Advocacy Workshop

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Effective Communication and Advocacy Workshop with Colleen Patrick-Goudreau

In the 24 years I’ve been guiding people to becoming and staying vegan, I’ve learned that people stay vegan or stop being vegan depending on well they navigate the social, cultural, and emotional aspects of living vegan in a non-vegan world. 

Especially when it comes to how we communicate.

In this worldwide, interactive, 3-hour-long workshop, I’ll share my solutions, strategies, and secrets for navigating and overcoming the most common challenges for communicating and advocating effectively, joyfully, and compassionately.

Wherever you live, whatever time zone you’re in, and wherever you are on your journey, this workshop will address the most essential aspects of communication, including

  • how to share your passion without proselytizing
  • how to let go of the pressure to have all the answers or the perfect response
  • how to talk about animal issues in a way that can be heard
  • how to manage frustration, anger, expectations, and attachment to outcome
  • how to know where you end and another person begins
  • understanding the fact that some people will take what we’re saying as strident even if we don’t come across that way
  • how to use / control our emotions without our emotions controlling us

Why should I attend this online workshop?

This online event enables you to connect with participants from all around the globe from the comfort of your own home, while incurring no travel costs and reducing your environmental footprint. Even though this is an online event, we’re using sophisticated technology to shrink the digital distance between us so that we can engage, interact, and connect — not just you and me — but you, me, and all our fellow global participants. You can expect:

  • Real-time sessions with me (no pre-recorded content!)
  • Opportunities for Q&A
  • Interactive exercises
  • Live chats with me and other participants
  • Prizes and giveaways!

What are the topics?

The sessions are based on the principles in my book, The Joyful Vegan: How to Stay Vegan in a World That Wants You to Eat Meat, Dairy, and Eggs—principles and strategies that can make the difference between being effective and ineffective, joyful and frustrated.  

While the exact sessions may be subject to change, here is what we’ve got lined up so far:


Learn how engaging in compassionate communication promotes understanding and positive change.


This session emphasizes the habits that effective (and joyful) advocates share: empathy, relationship-building, storytelling, honesty, solution-oriented thinking, and acknowledging and celebrating progress.


Align your strengths, passions, and values with an advocacy approach that suits you best. Hint: you don’t have to call yourself an advocate to advocate. It just means using your voice!

What’s the difference between the BASIC and VIP levels?

As a VIP, you get everything in the Basic level (full participation, recording of the workshop once it’s over), plus: 

  • private one-on-one 30-minute post-event call with Colleen
  • follow-up group call 3 months after event with Colleen and other VIP attendees
  • 20% discount for The Joyful Vegan book

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Hi! I’m Colleen.

Hello, and welcome. I’m Colleen, aka The Joyful Vegan, and I’m here to give you the tools and resources you need to eat, cook, travel, and live compassionately and healthfully. 

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